Ready to Upgrade to Custom Packaging Supplies? The 7 Best Places to Buy
Packaging SuppliesReady to Upgrade to Custom Packaging Supplies? The 7 Best Places to Buy
Averil Gleason
Being a business owner isn’t just about selling products. It’s about creating a memorable experience that brings customers back time and time again. One great way to create that experience: Package your products in a way that enhances your brand without breaking the bank.
In this article, we’re going to cover why custom packaging is so important for new and growing businesses, and which packing companies to use for all of your custom supplies. Now, toss those packing peanuts to the side, let’s give the customers the unique buying experience they deserve when shopping from your company.
5 Reasons Why You Should Upgrade to Custom Packaging
Custom packaging is great for branding
A business doesn’t become a brand until you, well, brand it. And one of the easiest ways to do that is by starting with custom packaging, especially if you’re a mainly or solely internet-based business. When you invest in custom packaging, it gives consumers a way to connect with your business.
Seeing something besides a basic brown box and packing peanuts (that always seem to stick around) doesn’t have the same effect as a colorful or monochrome box that people almost won’t want to open because it’s so pretty. Or masculine. Or whatever vibe you’re going with to reach your target audience. It turns an ordinary package into a remarkable and noteworthy parcel.
Custom packaging increases the perceived value of your brand
When you put effort into your packaging, buyers can tell. And more than that, they’ll feel seen. Buyers want to feel like the product they bought was hand-crafted specifically for them. Little touches that increase the brand’s prestige, making customers feel appreciated. Think about how Apple's packaging guides you through the unboxing process and presents their product like a true luxury good. Once you have a strong brand identity, you can cultivate the immersive experience that is your brand and everything it stands for.
Custom packaging is a great choice for sustainability and eco-friendliness
As you make the transition from brown boxes to customized packaging, you have the chance to lessen your business’ carbon footprint with eco-friendly or sustainable packing materials. Stores like Arka and Noissue provide materials made from recyclable papers and compostable bags that allow for less waste. Because, when you think about it, if you’re going to ship your products all over the country, or even the world, wouldn’t you want the packaging to be biodegradable? Your customers and the earth will thank you for it.
Custom packaging can save you money in the long run
Small and growing businesses don’t have unlimited expenses to keep them going. In fact, for a while, money is pretty tight, and it takes time to establish yourself as a business. Next to creating the product, a major expense business owners face is the packaging and distribution of the product.
By getting custom packaging, you won’t have to worry about your products being too big or small for the standard brown boxes you’ve been buying. More than that, you won’t have to buy excess packing materials to make things fit. Appropriately sized boxes minimize your packaging expenses.
Custom packaging is great for promotion
People love cute packaging. Think of the Instagram and YouTube and TikTok influencers who are constantly unboxing packages and doing hauls of things they’ve bought or received for PR purposes. A good looking package with an even better product inside shows both influencers and their followers what your business is all about. The unboxing experience has become a ritual among consumers, and they are quick to highlight brands who do it well and quick to scold brands who fail to impress them [1]. It’s like marketing for your business, but better, because you won’t have to pay for it.
The 7 Best Places to Buy Custom Packaging Supplies
Noissue - best for sustainable packaging for small businesses
Businesses just getting started are going to love Noissue. This sustainable brand offers tissue paper, boxes, stickers, stamps, tape, cards, embossing seals, and so much more. If you’re not sure where to start, Noissue has a quick quiz you can take to figure out which products best suit your needs. All of these items are customizable to match your brand Noissue uses circular materials and provides for carbon offset shipping. And for every order you make, Noissue will plant a tree in areas of need.
Bags & Bows - best for tons of options
Bags & Bows is a premium wholesale packaging company that has it all — bags, bows. And, OK, a whole lot more. Bags & Bows sells boxes, gift bags, ribbons, and tissue paper. From there, you can pick a box’s design, color, style, finish, and size so that your packaging is perfect for not just your product, but for your business as a whole. By buying these packaging products in bulk, you can curate your brand to match with what you’re selling.
Packhelp - best for easy-to-customize packaging
Design your brand’s packaging in mere minutes with the help of Packhelp. These sustainable packages can be made and shipped to you within three days. Choose between 14 biodegradable box sizes that fit your company’s needs. They’re professionally designed and fully customizable, and if you’re not sure what box fits your brand, browse other businesses’ packaging for inspiration.
Arka - best for fast, sustainable packaging
In a world where companies can be excoriated on the internet for the carbon footprint their packaging leaves, businesses should be cognizant not just of what they sell, but how it’s packaged. Arka understands. This sustainable and eco-friendly packaging company has created boxes, papers, and tissues made with a combination of forest-based fiber and recycled materials with controlled virgin fiber. The ink on the packaging is non-toxic, and everything you buy is compostable.
Sticker Mule - best for stickers and labels
Packaging is more than pretty boxes and matching tissue paper, especially if you want to go the extra mile for your customers. With Sticker Mule, you can. Sticker Mule sells customizable stickers, labels, mailers, and even shirts, that will help elevate any unboxing. Design your order and receive free proofs and artwork before deciding what kind of merch you want for your packaging. Once you order, you’ll receive your stickers and labels within days.
Paper Mart - best for affordable boxes
They say you have to spend money to make money. But what if we told you that you don’t actually have to spend that much money to continue making money? When you use Paper Mart for your packaging needs, you won’t have to. This packaging company sells boxes in bulk. And more than that, they have tons of discounted and sale supplies that match your business’ budget.
EcoEnclose - best for eco-friendly mailers
Find the sustainable packaging that fits your brand at EcoEnclose. Their products aren’t just made from recycled material — they’re also recyclable. This packaging company is working to make a positive impact through upcycling, recycling, and creative sourcing to offset the carbon footprint brought on by shipping. All boxes, tissues, mailers, and tapes are eco-friendly.
External references
