PR Web Review — Press Releases Comparison (2012)

PR Web is an online press release service. This means that when you (whether you’re a small business, or an individual wanting to promote a product or service) write an announcement about it, PR Web will distribute it to major news sites, search engines and even premier news outlets. PR Web lists the following reasons why one should chose for their services:

• Drive traffic: the news is sent to search engines like Google, Yahoo and Bing and to news sites such as Google News, Yahoo News and Topix.
• Generate publicity: the news will be delivered to journalists and bloggers, and will be SEO friendly.
• DIY: no training is required, PR Web provides all the resources needed.
• See the results: advanced reporting and statistic options are available.

PR Web is certainly a good option for releasing news online. Some of the main reasons for this are:

• Quality press release packages for reasonable prices.
• Social media integration and video/website embedding possible.
• Google AdWords credits.
• The option to consult expert help in SEO and editing your press release.
• Affiliate programs.
• Decent customer support.

Another well-known online press release service is 24-7 Press Release. This provider also offers four packages, ranging from $49 to $369.

Both PR Web and 24-7 Press Release submit the news release to important news sites such as Google News and Yahoo News. The amount of exposure in both providers is actually quite similar. An advantage of PR Web is the amount of Google AdWord credits that clients receive. Both offer an affiliate program an statistic and reporting options.

Comparing customer support, PR Web seems to offer a more extensive service, since they offer more comprehensive tutorials and can be reached 24/7, whereas 24-7 Press Release can only be reached by telephone during office hours.

All things considered, PR Web seems to have what it takes to maintain a position among the top competitors in online press release services, due to its quality services, reasonable prices, useful additional features and decent customer support.

The website of PR Web is easy to navigate and user friendly. Critical information can be found easily and this professional looking site.

PR Web offers four press release packages: Basic, Standard, Advanced and Premium. The main difference between these is the extent of the exposure. This culminates in national media distribution in the Premium package. Furthermore additional features included are the integration with social media and the possibility to embed a video. Each package also comes with Google AdWords Credit, which can be very useful to gain online exposure. Additional services offered include priority news release distribution, expert help in editing or SEO and additional media coverage.

The four packages cost $80, $140, $200 and $360 respectively per news release. In comparison with some competitors, these prices are reasonable, certainly considering the features included. Furthermore each package comes with $50 (Basic and Standard) or $75 (Advanced and Premium) worth of Google AdWords credits. PR Web also offers an affiliate program, a distribution partner program and a reseller partner program, which allow clients to increase their earnings and search authority.

PR Web provides useful How To’s and Quick Guides, as well as more sophisticated information on e-marketing strategies. There is a faq section and videos and webinars are also available. They can be contacted 24 hours a day by telephone. No live chat is available.

In summary, PR Web is a good online press release service that offers quality packages and additional services for a decent price and complemented with a respectable customer service.